CASH, local currencies, and sustainability. Learn about the principles guiding GunBound’s commercial pricing policy in Latin America.
Transparency & Commitment
Bratty! Studios has established its pricing policy for GunBound around three principles: respect for the purchasing power of Latin American players, preservation of the original game’s economic identity, and long-term operational sustainability. Our operations are international, spanning Latin America and Asia, with most costs denominated in US dollars. To ensure predictability, we will adopt a reference exchange rate of US$1 = R$5.00. Moderate exchange-rate fluctuations, whether upward or downward, will not be passed on to players. Any revisions will only take place in response to significant and sustained currency movements, rather than temporary market fluctuations.
Whenever possible, players will pay in their own local currencies. In Brazil, prices will be displayed and charged in Brazilian reais (BRL); in Peru, in Peruvian soles (PEN). This policy will extend to other supported countries with sufficiently stable currencies and compatible payment infrastructure. In markets experiencing significant monetary instability, prices may be denominated in US dollars (USD), in line with our reference exchange rate. Our goal is to offer clear, consistent prices suited to each market’s conditions without compromising the international financial structure of our operations.
CASH package pricing will draw on the history of the official GunBound International Service (GIS), GunBound Latino Service (GLS), and GunBound Brazilian Service (GBS) operations, particularly their 2006 prices adjusted for inflation. For example, Power User cost approximately R$30.00 (approximately S/20 in Peru at today’s exchange rate) in the Brazilian and Latin American services at the time; its current price will be determined by considering equivalent purchasing power and the cost of maintaining an official service in 2026. In the Avatar Shop, our permanent catalog will feature avatars with expected prices ranging from R$20.00 to R$120.00 (approximately S/14 to S/82 in Peru), offering accessible options across different price points. This range does not apply to special event items or items classified as rare, epic, or legendary, whose prices may be substantially higher due to their exclusivity and availability. Legendary avatars, for example, may be priced substantially higher than avatars in the permanent catalog, reflecting their scarcity and exclusivity. However, these items will not necessarily be limited to their original purchase: owners may later trade them on the Community Marketplace if they consider the transaction worthwhile, subject to each item’s trading rules and availability. Under no circumstances will we adopt gacha systems, paid spins, or any other random item acquisition mechanics. In GunBound GIS, our commitment is unequivocal: players will always know exactly how much they are paying and which item they will receive in return. There will be no purchases based on luck, hidden probabilities, or repeated spending in the hope of obtaining a particular item.
GunBound’s economic sustainability is an essential part of Bratty! Studios’ commitment to the game’s continuity. Our operations involve development, technological infrastructure, security, international payment processing, and contractual obligations to Softnyx, the intellectual property owner. These costs must be accounted for in a responsible commercial policy capable of sustaining the service, funding improvements, and ensuring its evolution over the years. Our commitment is to deliver an experience faithful to the GunBound that defined a generation, with carefully structured prices, complete transparency in every purchase, and an operation built to remain active for many years.
Bratty! Studios
Game development and publishing.